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A pattern of success
Magic Show:
• Las Vegas: 21-24 February and
28-31 August
• Exhibitors: 3,600
• Brands: 5,000
• Visitors: 100,000
• Events: Three different locations for the daily Fashion shows plus Seminars and Workshops.
Dates:
• 93% of the participants find new suppliers
• 81% of the participants desire to broaden his portfolio
• 79% purchase exclusively because they are at the fair
• 52% of the participants have decisional power on the purchase.
An example of success in the territory
Art basel:
• Miami Beach: 7-10 December 2006
• Event: Same event of Art Basel in Switerland. 5th edition for the USA event.
• Exibitors: 195 from 28 Countries (600 requests)
• Artists: 2,000
• Visitors: 36,000
• Media: 1,100 journalists
• USA Museums: 90 Museums has sent their delegation.
• Events: 3 different locations for daily vernissage, workshops and seminars
• Sale: range from $ 5000 to millions. |
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